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Earlier Speaking Engagements

Earlier Speaking Engagements

Founder and Managing Director Jacqueline Kassteen has been honing her presentation skills for years – from theatre performances as a teenager in the US to teaching English classes in Prague as a young adult to today's conference keynotes around the world.

In 2014, under her role as Director of ICEF Monitor, Jackie began presenting at education events such as English USA’s Stakeholders Conference on topics such as "Top 10 Recruitment Markets & Student Mobility Trends".

Jackie was delighted to share her knowledge and insights on the state of the international education industry, threats and opportunities for institutions to overcome challenges. In 2015, she served on various panels for associations such as ALTO and IALC, and captivated audiences in the USA and UK with her thought provoking plenary "Does Disruption Mean Extinction? Looking Beyond our Industry for Inspiration, Trends and Forecasts".

International Education Thought Leader, Trend Spotter, Innovator and Marketing Entrepreneur

In early 2016, Jackfruit Marketing was born and Jackie continued to be in high demand as a conference speaker, webinar presenter, and trainer. She appeared on stages across the globe covering industry topics such as emerging markets, the expansion of transnational education activities, working with student recruitment agencies, and best practices in international student recruitment.

The highlight of 2016 was serving as the Opening Plenary speaker for the Australian International Education Conference (AIEC) in Melbourne. Below is a short video from her talk "Creating Opportunities within Disruption: The Power of Connectivity in a Brave New World".

 

Bespoke Training in International Education Marketing and Strategy

Combining her industry knowledge with her marketing background and expertise, Jackie also launched half-and-full day workshops teaching marketers how to cultivate user-generated content from prospective, current and former students. "The Rise of the Selfie: Leveraging Pop Culture Trends in Marketing and Recruitment" has now become her most popular masterclass.

Contact us to book this masterclass for your audience!

"Demystifying Generations Y & Z: How to Appeal to Youth Culture in a Brave New World" is another presentation Jackie has given from Lisbon to London and a host of cities in between, as she regularly shares tips and techniques to help marketing professionals understand millennials and connect with young audiences around the world.

In 2016, Jackie also gave a variety of bespoke presentations in-house at universities, language schools, training institutions, government bodies, and associations.

In the years that followed, Jackie showed no signs of slowing down! You can view the details of her appearances in 2017 and 2018 as well as 2019.

Today Jackie continues to present around the world, customising the content for each audience whether it be conference attendees, staff, or international students.

Use the contact form below to book Jackie for an upcoming keynote session, presentation or masterclass.

Jackfruit Fun Fact

The Jackfruit is the national fruit of Bangladesh.