Speaking Engagements

Speaking Engagements

Not shy of the stage, in addition to Jackfruit Marketing's masterclasses, Founder and Managing Director Jackie Kassteen is also a regular plenary speaker, presenter, and panelist at various global education and marketing events held throughout the year. Most of her talks run for about 60 minutes and are tailor-made for each audience.

In the last few years, Jackie has given over 80 talks on 4 continents for audiences ranging in size from 15 to 1,500 people.

Keynote speaker, popular presenter and proficient trainer at international education and marketing conferences around the world including:

  • NAFSA: Association of International Educators
  • EAIE: European Association for International Education
  • AIEC: Australian International Education Conference
  • English UK Marketing and Management Conferences
  • English USA Stakeholder's Conference
  • ICEF: International Consultants for Education and Fairs
  • Westminster Higher Education Forum
  • AIRC: American International Recruitment Council
  • IALC: International Association of Language Centres
  • ALTO: Association of Language Travel Organisations
  • EAQUALS: Evaluation and Accreditation of Quality Language Services
  • IHWO: International House World Organisation Directors Conference
  • British Council's Going Global
  • UK NARIC: UK National Recognition Information Centre
  • SIEM: Services for International Education Marketing
  • BETT: British Educational Training and Technology
  • BUILA: British Universities International Liaison Association
  • BUTEX: British Universities Transatlantic Exchange Association
  • FINNIPS: Finnish Network for International Programmes
  • African Student Recruitment Conference
  • Study World
  • Quality English
  • TEN: The English Network
  • Hobsons University
  • The Huddle, by FPP EDU Media and The Student World
  • International Language Symposium Brno, CZ
  • ADRIES: Adriatic Education Development Research & Innovation Symposium
  • The Future of ELT by Trinity College and Regent's University
  • FEST: Federation for European Storytelling


See some of Jackie's presentations from the early years, or from 2017 as well as from 2018.

See where Jackie is heading in 2019.

See below for sample topics.


Customised training sessions

Jackie also regularly gives customised presentations and professional development training sessions to institutions, staff, teachers, and international students.

Her training sessions allow her to go deeper than her keynote presentations, incorporating more participant interaction and engagement with the material. Jackie also offers in-house training at a location of your choice, enabling your entire team to participate.

Contact us today to discuss how we can help you!


​See Jackie in action!


"Creating Opportunities Within Disruption: The Power of Connectivity in a Brave New World"

Watch a short Highlights Video of Jackie's Opening Plenary given at the Australian International Education Conference (AIEC) 2016 in Melbourne.

Want to know more about that keynote presentation or some of Jackie's other talks? Contact us!



"What to Expect in 2017: Today's Top Trends and Future Forecasts"

The year 2016 was full of surprises and 2017 started off with a bang, as the reality of President Trump and Brexit began to kick in. As 2017 began to take shape, Jackie gave a webinar for EAQUALS members to review some of the biggest developments to date and their impact on institutions, students and enrolments. She also offered some predictions for what lies ahead in the economic, political and technology landscapes to help attendees prepare for the future. Although given in 2017, much of the material is still highly relevant to today.

EAQUALS members can login to view the webinar here. Non-members, please contact us and we can send you a link.


Presentations at international education events

As an experienced keynote speaker, Jackie covers a range of topics in marketing, technology, strategic business development and international student recruitment. She frequently creates bespoke presentations on request or she can modify one of her more popular talks to suit your audience.

Some sample topics include:


International education trends:

  • Does Disruption Mean Extinction? Looking Beyond our Industry for Inspiration, Trends and Forecasts
  • Emerging & Frontier Markets: Opportunities for Growth
  • 21st Century Skills: Going Beyond Language Learning
  • How Agile Are You? Adapting and Innovating in the Face of Change
  • What to Expect in International Education: Today's Top Trends and Future Forecasts

Marketing and recruitment:

  • The Rise of the Selfie: Leveraging Pop Culture Trends in Marketing and Recruitment
  • Content Marketing Strategies, Planning and Execution
  • Best Practices and New Techniques in Marketing and Recruitment
  • Differentiating Your Brand: How to Stand out in a Competitive Market
  • How to Create and Utilise Student Personas to Increase Your Marketing Effectiveness
  • Jackfruit's "8 E's" When Marketing to Millennials
  • Demystifying Generations Y & Z: How to Appeal to Youth Culture in a Brave New World
  • The Secrets of Using Influencers and Building Brand Champions
  • 7 Marketing Principles That Enable You to Improve Your Results 

Storytelling and branding:

  • Some Things Never Change: Why Storytelling Remains the Most Powerful Form of Communication
  • Crafting the Story: Genres and Plot Development Techniques
  • Storytelling as a Form of Personal Branding

Professional development:

  • How to Develop and Manage Your Personal Brand
  • Powerful Presentation Skills: Top Tips to Help you Become an Engaging Speaker
  • Female Leaders: How Can We Achieve Gender Equality?


Learn how Jackie began speaking around the world, or see some of Jackie's talks from 2017 and from 2018.


Upcoming plenaries, training sessions and other speaking engagements in 2019

As Founder and Managing Director of Jackfruit Marketing, Jackie Kassteen is often on the road delivering inspiring keynotes and interactive masterclasses to an international education audience.

Catch up with Jackie at one of the events she is attending in 2019 or book her as a speaker or trainer.

Use the contact form below to book Jackie for an upcoming keynote session, presentation or masterclass.

Jackfruit Fun Fact

The orange bark of the Jackfruit tree was traditionally used as a dye for the robes worn by Buddhist priests.